Building Smart Business Infrastructure with AI

We build complex architectures combining automation and AI to strengthen your business core. Custom systems that streamline processes, analyze data, and drive business forward.

Contact Us

Areas of Expertise

Business Automation

  • Complex workflows in Make.com
  • API integrations
  • Business process optimization

Custom CRM Systems

  • Systems in Monday.com & Airtable
  • Complex data architectures
  • Smart customer relationship management

AI Integrations

  • AI in business processes
  • Automatic document & data analysis
  • Smart decision systems

Control & Analysis Systems

  • Automatic quality control systems
  • Data analysis & insights
  • Advanced management dashboards

Selected Projects

Control Intelligence

Automated control system for email correspondence analysis and Monday data comparison.

Goal:

An import company managing hundreds of monthly orders faced a significant challenge: verifying the match between supplier quotes (arriving via emails and attachments) and data documented in their Monday system. The manual process was time-consuming and prone to human error.

Implementation:

  • Pulling data from Monday and triggering the process.
  • Locating email threads and performing detailed analysis using an AI module to extract parameters like SKU, cost, and delivery times.
  • Identifying and analyzing attachments and sending them for document processing.
  • Consolidating information and comparing it to Monday values.
  • Decision-making through a unique AI judge module.
  • Generating summary reports and handling edge cases with Monday updates.
Airtable Monday API Gmail API Claude AI Document Processing APIs Make.com

Automated Competitor Social Media Tracking & Insights

Scanning and analyzing competitor posts from Facebook, Instagram, and LinkedIn.

Goal:

A business wanting to better understand its market - what competitors are talking about, what the trends are, what gaps exist, and what's missing from the conversation. All without manually reviewing dozens of posts daily.

Implementation:

  • Developing an automated Facebook page scanning process using Apify.
  • Scanning Instagram and LinkedIn pages of 11 competing companies.
  • Uniform processing of information and feeding into a central Airtable base.
  • Automatic daily/weekly runs as configured.
  • Duplicate prevention mechanism.
  • Creating a Dashboard with filtered views, graphs, and source links.
  • An AI agent to consult about content analysis.
  • Weekly insights page with the most important insights.
Make.com Apify Airtable Facebook API Instagram Scraping LinkedIn Scraping AI Analytics

Financial Systems & CRM Integration

Full integration between Monday (CRM) and EasyCount.

Goal:

Full automation of the financial document generation process (tax invoices, price quotes) directly from the CRM system.

Implementation:

  • Bi-directional integration between Monday and EasyCount API.
  • Dynamic data mapping (customer details, items, costs) from CRM board to relevant EasyCount fields.
  • Triggers for creating different document types (transaction invoice, tax invoice, delivery note).
  • Two-way sync: updating document numbers and links back to Monday.
  • Automatic status management throughout the process.
Make.com EasyCount API Monday API Webhook Integration

Automated Quote Creation & Digital Signature System

Integration with Monday and FillFaster for automatic quote generation.

Goal:

Saving time in creating price quotes, improving professionalism, and accelerating the signing process with customers.

Implementation:

  • Bi-directional API connection between Monday and FillFaster.
  • Implementing dynamic PDF design with variable parameters.
  • Creating dynamic tables in documents (variable number of items).
  • One-click quote creation from Monday.
  • Automatic sending for digital signature.
  • Signature status update back to Monday.
  • Automatic conversion of prospects to customers after signing.
Make.com Monday API FillFaster PDF Generation Webhook Integration

Automated Quote Request Drafts for Suppliers

AI module for creating personalized email drafts to suppliers.

Goal:

Saving time in supplier communication while maintaining a personalized tone for each supplier and relationship stage.

Implementation:

  • Pulling data from Monday: SKU for each item, quantity, employee to tag, communication language, relationship stage.
  • AI module specifically adapted for creating email drafts according to company format.
  • Dynamic content adaptation based on supplier relationship history.
  • Monday update on process outputs.
  • Option to edit before sending.
Make.com Monday API Claude/GPT Gmail API Prompt Engineering

Custom CRM System for Event Management

Complete Monday architecture for event management.

Goal:

Creating a comprehensive management system for an events company - from customers to products and packages.

Implementation:

  • Building linked tables: customers, products, packages, product files.
  • Defining relevant columns (status, date, cost, contact person).
  • Creating automations for information transfer between boards.
  • Custom views for each workflow.
  • Integrations with MAKE for advanced processes.
  • Adding 500-800 existing customers to the system.
  • Video prototype for system structure.
Monday.com Make.com Data Migration

Automated Lead Capture to CRM

Integration from three sources (2 WordPress sites + Facebook) to Monday.

Goal:

Centralizing all leads from different sources in one place without manual work.

Implementation:

  • Connecting to two WordPress sites for form capture.
  • Integration with Facebook lead forms.
  • Processing information - content validation, correction, and conversion to appropriate format.
  • Automatic feeding to Monday with correct field mapping.
  • Duplicate prevention.
Make.com Monday API WordPress Webhooks Facebook Lead Ads API

AI Agent for Converting WhatsApp Chats to Tasks

AI system that analyzes WhatsApp conversations and creates tasks in Todoist.

Goal:

Turning WhatsApp conversations with customers and employees into organized tasks without manual entry.

Implementation:

  • Connecting to WhatsApp API (Green) for real-time message capture.
  • AI engine that identifies which messages require a task.
  • Extracting task content, identifying source and person.
  • Duplicate prevention.
  • Creating structured task in Todoist with original message.
  • Customer identification from Airtable table or contacts.
  • Management Dashboard in Airtable with KPIs, graphs, and custom views.
  • Monthly subscription including support and ongoing optimization.
Make.com Green API Todoist API Airtable Claude AI Task Management

Automated Appointment Scheduling & Payment System

Cal.com integration with CRM and WhatsApp reminders.

Goal:

Full automation of the lesson scheduling process - from availability to payment.

Implementation:

  • Setting up Cal.com user with different event types (single, pair, group lessons).
  • Configuring availability, cancellation policy, and costs.
  • Sync with Google Calendar.
  • Automatic WhatsApp reminders: payment request immediately after scheduling, reminder evening before lesson, scan shift reminder (if relevant), feedback link at exact time after completion.
  • Payment tracking table in AirTable CRM.
Cal.com Make.com WhatsApp API AirTable Google Calendar

AI-Powered Customer Review Insights Analysis

Tagging and analysis of 900 hotel guest reviews.

Goal:

Turning hundreds of reviews into actionable insights for improving hotel service.

Implementation:

  • Module 1: Review tagging - tagging 900 reviews from Excel file using AI. Option for multi-department tagging per review. Feeding reviews into organized AirTable table.
  • Module 2: Insights generation - AI module for generating personalized insights based on requester details. Creating summary text file. Option for focused insights by department or topic.
Make.com AirTable Excel Processing Claude/GPT Sentiment Analysis

Personalized Mass Messaging Distribution

System for sending personalized WhatsApp messages to group members.

Goal:

Sending personalized messages (with name) to large numbers of people in a controlled manner.

Implementation:

  • CRM upgrade and adding dedicated table for editing and sending messages.
  • Sending to: members in 12 WhatsApp groups (predefined), customers marked in main table.
  • Flexible and dynamic message format with 'customer name' variable.
  • If phone is associated with existing customer - message will include their name.
  • Marking customers for sending and exclusion.
  • One-click sending from CRM.
  • Random intervals between sends to reduce blocking risk.
Make.com Green API AirTable WhatsApp Business API

Academic Course CRM Management

Two-phase CRM system for managing students and courses with reminders and behavior tracking.

Goal:

An academic lecturer running dozens of student tutorials weekly, without an organized system for tracking registrations, attendance, or course purchases.

Implementation:

  • Phase 1: Building CRM system in Airtable. Building registration form and collecting registrant details (name, phone, email, relevant tutorial). Sending automatic email reminders after form completion and on tutorial day. Sending automatic email after tutorial with recording link and free bonus lesson.
  • Phase 2: Collecting information on purchased courses and analyzing data for tagging by study year. Tracking time spent in Zoom tutorial. Tracking who clicked on bonus lesson link. Sending automatic email with offer to purchase full course.
Airtable Make.com Zoom API Gmail API

About Scale Your Core

Scale Your Core specializes in building advanced technological infrastructures for businesses. We combine automation, AI, and complex architectures to create systems that strengthen the core of business activity.

Every project begins with deep characterization, continues with precise development, and includes comprehensive training. We provide full warranty for 90 days and ongoing support thereafter.

Contact Us

Email

tal@scaleyourcore.com

Phone

052-643-6762

Location

Tel Aviv, Israel